Zetta Medical Clinic is a renowned medical clinic in Bucharest. Their famous medics, together with eminent Dr. Dragoș Zamfirescu, author several specialty writings and studies. Zetta is a contributor to many international congresses due to the sophisticated surgical interventions performed by its specialists.
Zetta Medical Clinic’s services are among the most sought-after in their niche. What they needed was a user-friendly website with better user experience. The visitors struggled with the huge amount of content that was inappropriately stored and organized. The objective was to create a new, simple website and to stay true to their passion for healthcare and excellence.
For the new website, we created a clean, minimalist design without any effects, whistles, and bells. The easy to access interface improves online reach and facilitates better navigation on the website. The online appointments management system was optimized to create a frictionless experience for users. The bounce rate was also decreased to a healthy number through a stronger content strategy and engaging inter-site navigation.